FORT WAYNE, Ind. (www.incnow.tv) – With our recent switch to high definition, INC thought it was fitting to tell you about HD TV, especially since Nielsen released a study saying HD is the "new norm" in American households.
According to the ratings company, three-fourths of American households have a high-def TV, and nearly 40 percent have more than one set.
"You're going to see that increase even more. Bedroom televisions, secondary TVs, basement TVs, the market's expanding,” said Ed Bouwsma, Sales Manager at Stucky Brothers. “The high-definition TV from three years ago doesn’t necessarily meet the same standards as a high definition TV of today.”
According to Nielsen, 14 percent more Americans have an HD TV in their home than they did last year. So what's so special about HD?
“People want the best value they can get and the best picture they can get,” said Bouwsma. “Many years ago, everybody wanted to buy a TV because their neighbor had a color TV. It's almost the same thing now.”
Nowadays, there are several different types of HD-TVs like plasma and LCD screens. But Bouwsma says the most popular HD TVs right now are LED, or light-emitting diodes.
“What it'll do is give you the brightest picture, it's the most energy efficient, and traditionally it gives you the longest life,” he said.
Although an estimated 61 percent of all prime-time TV is viewed from an HD set, viewers are no longer limited to HD. Now there's what is called a "Smart T-V."
“The Smart TV will allow you to automatically connect to your TV for wireless internet.”
However, Bouwsma says the future looks bright for TV technology.
“We’re seeing a transition to 3-D TV. That’s not going to happen tomorrow, but it is getting very very popular and it is starting to take demand. You’re going to see sets that are credit card-thin coming out on the market,” he said. “There are a lot of things coming out within the next couple years that’s very exciting.”
But with all the choices, how do you know what's best for you?
“The first thing you got to do is establish what you want from the TV, what room environment, size and specific features. A lot of people want to go to the lower-priced TVs, which are fine, but they may not work as well for your room environment, it may not have the resolution,” said Bouwsma.
Nielsen says the most popular things to watch in H-D are, you guessed it, sports and entertainment.
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